The loyalty programs of the casinos are critically important. They ensure that the casino sees the same customers again and again and they don’t look to go to any other casino. This can only be achieved by the casinos if their loyalty program has some good promotional offers, rewards and bonuses. The loyalty clubs are the lifeblood of every money-spinning casino. The loyalty clubs have their universal relevance and have showed its effectiveness in all parts of the world.
Casinos loyalty club division:
The customers of the casinos are divided into the following three groups:
- Non members – The non members of the casino are not regular customers. They don’t sign up with any loyalty programs and just visit a particular casino occasionally. The casinos on the other hand cannot overlook the importance of the non members as they participate massively in the profits of the casinos. For a lot of casinos, the non members produce more revenue for them, which is sometimes a lot more than the loyal customers. It is in this matter, the casinos try to facilitate them in every possible way they can. Ideally, the casinos shouldn’t differentiate between the loyal customers and the non members as they never know when the non members would become the loyal customers for the casino.
- Loyalty club members – The loyalty club is probably the largest loyalty club of the casinos worldwide. The customers sign up with a casino as a permanent member and they can avail the benefits of the loyalty club of the casino. The casinos usually present their loyal customers with a loyalty card on which they can play jackpots and can earn points during all their transactions that are made in their gambling games in the casino.
- Elite Loyalty club members – The elite loyalty club just as the name suggests, is for the elite members of the casino. They normally bet much higher than the other loyal members of the club. For, this matter the casino provides them with special services and the reward and bonus system for the elite members are also very special for them. The casinos enable the VIP or the elite members to benefit from the topmost and the best offers given by the casino they gamble at. These are very lucrative offers which the standard loyalty club members cannot avail.
The shift of gambling from the traditional land based casinos to the innovative online casinos is quite revolutionary. The gamblers have been facilitated by a lot of features and facilities of the online casino games. The online casino games industry became more influential when the mobile versions of the games and the casino’s websites were introduced in 2013. The year 2014 saw a lot of more innovations when the flash casinos were introduced. The gamblers and the critics of the online casino games are wondering that where this will end.
The innovation in online casino games will carry over:
The year 2013 is considered as the landmark year for gambling. It was the year when the online gambling industry touched its peak of success. The year 2008 and 2009 have seen considerable slumps in the sale of the online casinos, but soon the sales began to rise in 2012 and in 2013 it touched its peak and it is still going very strong. The online casino industry today has become one of the fastest growing industries of the today’s world. The online casino industry has a net worth of around $30 billion. The online gambling industry since 2009 has also seen a growth of about 2.5%. The economic situation of the worldwide industry is gradually getting better and better. It is very obvious that the future of online gambling is very bright and prosperous.
The Free-to-play Order of the online casino games:
A new trend which the online casinos have seen today is that the newbie and the players not familiar with the gambling are given the option to play practice games with unreal money. This gives the new gamblers a golden opportunity to learn the tricks and the trade of the game before they begin to play with the real money. This is one of the latest trends in the game which is very well received by many gamblers especially the new ones. The gamblers should note that all the online casinos today don’t have the ‘Practice Mode’ where the gamblers can practice their designed casino games with unreal money. The gamblers should survey about the online casinos which offer the practice mode before joining any online casinos. It has also been estimated that the online casinos which offer the practice mode eventually generate a lot more money as compared to the online casinos not offering the practice mode.
The social factor in the online casino games:
The online casinos of today have also introduced a social factor in the online gambling casinos. The modern online casinos of today enable players to add their friends into the game, share the achievements that they earn in the game and exchange of online gifts between the players and their friends. Furthermore, the online tournaments have also been introduced just recently where the players can enter the tournament to compete against several remotely online players. In a tournament, several players compete and one of them who wins take all the money earned.
The Millenials are supposed to drive the growth of the online casino games:
It has been observed that most of the modern online casinos are targeting the youth, the Millenials and the generation Y who is looking up to more innovative ways to keep them entertained. It is for this reason that most of the upcoming online casinos are offering several networking features and great graphics and visual features as well, which attracts most of the youth, Millenials and Generation Y people of today. These trends are certainly promising a better future of the online casino games.